When you're starting a new business there are so many things to consider before you get out there and begin and one of the key elements to bringing everything together beautifully is good strong branding. Good branding is essential to helping you attract the right audience or customers especially if you are selling a service or product. Ok. Sounds pretty straightforward right?... well it can be if you know exactly what you want but to build a meaningful brand with wow factor and longevity ...
Algorithms ain’t real
Hello loves! You may have noticed something missing from your Instagram feeds lately and it's ME! Read on to find out why I decided to take an insta break... Unless you've been living on planet Mars you will know that this hugely popular photo sharing app has made some pretty big changes to it's user experience over the last few months. The app was taken over by aliens (just kidding) although it feels like that sometimes, it's actually now owned by Facebook who are huge fans of controlling ...
Enough with the Girlboss
Enough with the #Girlboss already! What is it with women calling themselves girl bosses and mumpreneurs? Eugh. I don't get it, I love supporting women but this just makes me feel all kinds of uncomfortable. I wrote briefly about it a few years ago and it's still making me twitchy so here we go again! I mean ladies please, why can't we just be bosses? the director, a CEO, an entrepreneur?.. I've never been into labels and I find it really difficult to understand why women who ...